Proven Results
Use Cases & Outcomes
From Clarity to Scale — Real AI Results That Move the Needle
We Don’t Talk About Possibilities. We Deliver Proof.
At Lakeside Growth, we don’t hand you a slide deck and hope for adoption. We engineer results — fast. Every client journey begins with clarity and ends with compounding, AI-driven efficiency.
Use Cases Aligned to the AI Transformation Journey
Whether you’re starting with brand strategy or scaling to full operational automation, our AI Engines have already proven their value across industries — and we’ve got the data to show it.
1. Brand Strategy & Ideal Customer Profile
Engine Used: Brand Development Engine
Client Outcome:
A SaaS consultancy aligned its brand, messaging, and team targeting — leading to a 33% lift in campaign effectiveness and a 28% reduction in wasted ad spend.
33% lift in campaign effectiveness
28% reduction in wasted ad spend
- Created 3-tier ICP structure segmented by growth stage, tech maturity, and profit drivers
- Mapped buying committees, disqualifiers, and motivators
- Reduced cost-per-acquisition by focusing only on high-fit leads
“We didn’t just define our ICP — we stopped wasting money on the wrong ones.”
2. Demand Intel & In-Market ABM Activation
Engine Used: Demand Intelligence Engine + Multi-Channel Targeting Engine
Client Outcome:
A cybersecurity firm 4x’d qualified pipeline in 90 days by using real-time buying signals to engage accounts actively hiring, acquiring, or scaling.
4x qualified pipeline in 90 days
40% reduction in prospecting time
2.6x increase in close rate
- Triangulated buying intent from hiring trends, 10K reports, and digital breadcrumbs
- Personalized engagement at scale — including LinkedIn, direct mail, gifts, and voicemail
- Reduced prospecting time by 40%, increasing close rate by 2.6x
“We moved from guessing who to target to engaging at just the right moment — with context that actually landed meetings.”
3. AI-Powered ABM at Scale
Engine Used: Outreach & Personalization Engine
Client Outcome:
A B2B logistics platform reduced CPA by 42% while doubling conversion rates with hyper-relevant, AI-triggered outreach during product launches and funding events.
42% reduction in CPA
2x conversion rates
21% shorter sales cycles
- AI mapped trigger signals to ICP match
- Omnichannel follow-ups: social, SMS, voicemail, handwritten notes
- Sales cycles shortened by 21% on average
“The handwritten letter + LinkedIn + targeted content combo made us unforgettable.”
4. Sales Enablement with Custom AI Report Engine
Engine Used: AI Report Engine
Client Outcome:
A healthcare tech company enabled their sales team to walk into every meeting with a detailed company brief, competitor benchmarking, pricing analysis, and key talking points — generated in minutes.
65% drop in sales prep time
38% increase in win rates
Enterprise-level battlecards
- Sales team prep time dropped by 65%
- Win rates increased by 38% across enterprise accounts
- Battlecards and positioning insights personalized to each prospect
“Our reps no longer ‘wing it.’ They walk in like insiders.”
5. AI Knowledge Base for Team Enablement
Engine Used: Knowledge Engine
Client Outcome:
A professional services firm unified their playbooks, SOPs, proposals, and training materials into an intelligent assistant — reducing onboarding time and support requests organization-wide.
Unified playbooks & SOPs
Reduced onboarding time
24/7 intelligent assistant
- Turned SharePoint, Dropbox, and CRM content into a single searchable AI interface
- Used across sales, HR, ops, and customer service
- Accelerated proposal writing by referencing past wins and losses
“It’s like having our best project manager, HR lead, and proposal writer on call 24/7.”
6. Thought Leadership Engine for Personal Branding
Engine Used: Thought Leadership Engine
Client Outcome:
A consulting firm grew LinkedIn impressions by 500% in 60 days while publishing zero content themselves. We scraped insights, wrote high-authority posts, and auto-scheduled them with AI-generated visuals and video.
500% LinkedIn impression growth
Zero content creation lift
Industry authority status
- Maintained weekly visibility with no lift from execs
- Boosted brand authority, inbound leads, and speaking invites
- Automated video content with deepfake voiceovers and visual assets
“This didn’t just grow our brand. It made us industry thought leaders — at scale.”
7. AI Proposal Engine: Automating Sales Ops
Engine Used: Proposal Engine
Client Outcome:
An architecture and design firm automated RFP and proposal development using past proposal data, win/loss indicators, and industry trends. What once took hours now takes minutes.
Hours to minutes proposal time
>80% accuracy rate
Centralized proposal intelligence
- Centralized every past proposal into one trained engine
- Used data to understand why certain projects were won or lost
- Proposals now generated with >80% accuracy, requiring only light editing
“It’s like having our top sales strategist do the first draft — every time.”
8. Murphy: Your 24/7 AI Business Assistant
Engine Used: Murphy Engine (Ops AI)
Client Outcome:
A regional service business cut admin costs by 43% and scaled scheduling, payroll, and inbound calls with an AI assistant trained on their brand voice and workflows.
43% cut in admin costs
35% more bookings
67% reduction in repetitive tasks
- Murphy handled 35% more bookings
- 67% reduction in time spent on repetitive tasks
- Managed live chats, forms, and phone calls with 98% accuracy
“Murphy let our people focus on growth, not grunt work.”
You’re Not Just Buying AI
— You’re Buying Outcomes
We’ve helped companies achieve measurable, transformational results:
- Reduce CPA by 40%
- Cut sales prep time by 65%
- Turn LinkedIn into an inbound lead channel
- Increase pipeline velocity by 3x
- Automate 80%+ of proposal generation
- Scale content creation, visibility, and authority with zero lift from execs
Ready to Gain 10–12 Months of Competitive Advantage?
Let’s uncover your fastest path to profitable AI transformation.